As I explained in my previous post, encouraging your team to have their own office blog can be a tremendous tool to attract the best and brightest candidates. It offers an authentic view into your office culture and presents your workplace in a way that you can’t—from future co-workers’ perspectives. In this article we’ll look [...]

Nothing says: “We’re a 21st century company” faster than being able to send job candidates to your team blog. It’s not nearly as daunting as you may fear, and I’ll walk you through the major steps in a 2-part article this week. The best part is, your team can probably do most of the work [...]

Sometimes it takes a playful attitude to draw out hidden truths about your brand. I know an agent who has gotten a lot of mileage out of her monthly “White T-Shirt” days.  Her team revels in this activity, so consider giving it a try or adapting it in some way. Here’s how it works. Give each team [...]

Not long ago we had a bright young agent stop by the office to inquire about our low lapse/cancellation ratio. My team and I said we would love to share our thoughts if he in turn would share the secrets of his own extraordinary jump start to success. He was writing insurance like gangbusters but [...]

I’m really looking forward to sharing my thoughts on becoming and staying an Employer of First ChoiceTM.Most of all, I’m anxious to have interaction with you by sharing your comments and answering your questions about being a small business owner in general, but more specifically hearing about your triumphs and tragedies in attracting and retaining [...]